A trial of superior products; Kiwi and Panther shoe polishes

 

Panther Shoe polish

 

 

Where I bought Kiwi and Panther shoe polishes

I bought these two products in Al Qusais, Dubai when I decided that I was to change my long serving shoe polish Kiwi and gave a trial to Panther shoe polish. I wanted to taste it and see what other products were superior to the one I was using, Kiwi.

  • Kiwi’s manufacturer name and the producing company.

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Company

Kiwi shoe polish company.

The Country produces Kiwi

Kiwi is manufactured in Canada, Honduras, Australia, France, Indonesia, India, Peru, Pakistan, Spain, South Africa, the United Kingdom and United States. It is produced in one hundred and eighty countries in the world the founder country being Australia. Kiwi continues to be the predominant brand of shoe polish in the world. It has over 53% of the market share in the world. Its demand was due to the World War II to be used By the British, American and Australian forces.

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The company producing Panther shoe polish

Panther shoe polish is produced by the Shoe Cream manufacturers and  supplies limited. The company also produces various products  apart from production of shoe polish.

The country that produces Panther

China. This information has no doubt, since China is well known of imitating other products that are original. The company producing panther produces other range of products that are imitations of what other companies produce. The company has managed to force itself into the market because of the cheap product it sells in the market. This is because majority of the middle earners in UAE have shifted their demand to cheap commodities that are easily affordable and at a cheap price.

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Section Two

Panther shoe polish operates against the Law of guiding Trademarks such that it is using the advertisement, symbols of other shoe producing companies the same product without considering the Trademarks of those other companies. Regarding the quality, it goes against the standard that are supposed to be offered to the customers because its products in most cases leads to damage of the shoes and it is not worth being looked at because of its dull appearance.

Panther Company also operates in foreign countries without having either natural or legal entity, yet it involve in commercial and industrial participation. Panther should be registered in the foreign countries where the trademark was established unless when the owner of the trademark calls for the use the trademark by the power of the attorney due to the consent of the owner.

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The company uses more often marks that misguide the customers. The customers need to be given information that is straight and which does not contradict with what the main product entails. The law discourages the use of the marks, which may mislead customers or the public or any information that may contain data that is false  or where the origin of the source of commodity in question contain marks marks that are not imaginary by forging the trade name.

This company has tried to use misguided information so that it lures the the customer loyalty from other existing customers whereby it is using the advertisement channels of the company like kiwi so that that it establishes itself strongly in the market. The promotional techniques and market strategies are those of the competing firms. This should not be because the Law of UAE discourages taking advantage of other firms that have already established in the market, as this will disadvantage those countries in making their revenues to change in the customer attitude on the products that they were being offered with earlier.

What the owners of the original products can do now to protect their interests if someone breaks their rights as a trademark owner.

            They should impose harsh restrictions through the ministry by defining and clarifying the trademark with an aim of preventing confusion. This will help the companies to stop other traders that use their trademark in their businesses. This implies that those who are found to break the law will be prosecuted or even denied them to access to trademarks.

The companies should be innovative in their dealings such that it is not easy to imitate their product. The products should be in such a way that they are difficult to produce by other companies. This can be achieved by the company hiding its source of raw materials from its competitors can achieve this. Another strategy is motivating you employees and maintaining the employ- employer relationship so that they cannot expose your information to other competitors. The motivation can be inform monetary terms.

The company can also decide to take legal action towards the company using its trademark. This can include suing it in court and demanding for damages caused by the accused company.